On Monday we all met in the hotel lobby for a day of field trips. Our first stop Publicis Groupe, one of the world’s largest advertizing agencies. The best part was it was on avenue des Champs Elysées cattycorner to the arc de Triomphe! They let us go up on their terrace to get great pictures of the arc and the surrounding neighborhoods. Then we were ushered into Marcel Bleustein’s, the founder of Publicis Groupe, original private viewing room. We learned about Publicis’s clients and how they handle their business. It was so cool to realize that a ton of what we would consider American commercials are made internationally and that we in the US are not the only customers of these products. Like Coca-cola, that’s become a huge international brand, as well as Disney -- I even got a flyer of the Disney theme park in France!
From there we journeyed to the International Herald Tribune where we ate lunch and Anne Bagamery, the senior editor of the IHT, explained how the paper medium is being replaced by internet or iPhone apps. Personally, I‘ve been meaning to add it as an app on my iPod, I really enjoyed the newspaper they gave to us and thought what better way to stay in touch with the world outside my own?
Between 3 and 7 pm we had some free time so we decided to check out the arc de Triomphe as a group and visit some shops along Avenue des Champs Elysées.
We finally made it to the home of Lee and Berna Huebner who were kind enough to feed us and allow us to mingle in their beautiful penthouse apartment at the top of a beautiful building off of rue Lalo. Trust me -- I got very well acquainted with those stairs, 7 floors or them. For that night our guest speakers were Patricia and Walter Wells, Mrs. Wells is an author and award winning food critic while Mr. Wells was the former executive editor or the International Herald Tribune. Mrs. Wells showed us that through her writing she opened up the door to let people see the global impact people had on French food. French food was one of the key factors of why I wanted to go to France, I like me some baguettes! While Mr. Wells was involved in reporting on some major events abroad as well as at home, events like Watergate, Princess Diana’s death and the fall of the Berlin Wall. They are truly a fascinating couple!
We finally made it to the home of Lee and Berna Huebner who were kind enough to feed us and allow us to mingle in their beautiful penthouse apartment at the top of a beautiful building off of rue Lalo. Trust me -- I got very well acquainted with those stairs, 7 floors or them. For that night our guest speakers were Patricia and Walter Wells, Mrs. Wells is an author and award winning food critic while Mr. Wells was the former executive editor or the International Herald Tribune. Mrs. Wells showed us that through her writing she opened up the door to let people see the global impact people had on French food. French food was one of the key factors of why I wanted to go to France, I like me some baguettes! While Mr. Wells was involved in reporting on some major events abroad as well as at home, events like Watergate, Princess Diana’s death and the fall of the Berlin Wall. They are truly a fascinating couple!
Later on in the evening we met a remarkable young woman from Rwanda, named Patricia Sugi. During the civil war between the Hutus and the Tutsis, the radio was used to call out hits on specific members of the community and their families. Patricia is working valiantly to establish a new look on media; she is trying to prove to the civilians of Rwanda that media can boast a positive and even helpful role in their economy. A fight I fear will take a great deal of time and energy from her and aspiring media students like her.
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